ADVERTISING OPPORTUNITIES
 

Cabvision's sales proposition is designed to offer the advertiser the opportunity to maximise the impact of their advertising campaign by integrating the use of broadcast and traditional exterior Taxi media formats.

•Screen Poster Advertising –"The accountable alternative to in-cab Tip Seat Adverts"

Cabvision can now offer a simple, fully accountable and more cost efficient alternative opportunity to Tip Seat campaigns in the form of a digital poster site on its fleet of 1000 Taxis.

Any poster creative can be used and, for marginal extra cost, you can achieve additional impact by animating it using scroll or fade and even add a voice over!

The key benefits of showing your clients posters on Cabvision are:

· Lower cost per cab than Tip Seats
· Guaranteed to reach all Cabvision enabled taxis
· Guaranteed to show for the full duration of the campaign
· Fully accountable - your client receives a campaign play list
· Shorter lead times to re-produce the advert and post to the Taxis
· Able to finish campaigns and change copy by day or day part
· Can be animated and/or have a voice over added
· Always 'Back Lit' so more viewings and better value.

Cost: For £30 per taxi Cabvision will show your advert in every 2.5 minute advert break (frequency of 6 per average journey) and offer category exclusivity for the duration of the campaign.

Cost: For £20 per taxi Cabvision will show your poster advert for 2 x 10 second duration.

Voice over and animation are quoted for according to client requirements; please call for more details

More information...

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