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or Passive Txt Messaging - "An ideal Call to action facility"
Cabvision is the ideal platform for advertisers to deliver live text product
or promotional messages that give the best opportunity to instigate an
instant response from the consumer.
Using Cabvision text messaging advertisers are given a last minute opportunity
to directly influence consumer purchasing behaviour, from the newspaper
bought at a drop off point such as a station, to the first drink ordered
at bar following a cab journey.
The cost of a text promotion of up to 50 Characters equating to a 10"
transmission within the first 10 minutes of every fare paying journey
across the entire 1000 screens is £9,500 per month - estimated to
attract an audience of 1.4 million affluent consumers. Live text feeds
are also available - prices on request.


More information...
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