Sponsorship – “Using product association to reinfoce brand qualities such as worthiness and attitude”

Cabvision offers consumers access to a variety of channels along with live news headlines, many of which can be sponsored, with all viewing data captured by the onboard computer system.

A 40 min programme sponsorship will entitle the advertiser to 2 x 10" front and back end program credits and 19 x 5" break bumpers, equating to an average of more than 60" of highly targeted consumer messages in each and every Cabvision taxi journey.

£38,000 buys you a THREE month program sponsorship across 1000 screens delivering c1.4Million young professional consumers per month in London in a mobile captive environment.
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